CartvertisingShopping Cart Ad Program

IndoorMedia's Cartvertising Ad Program is one of the best off-line ways to market your business. At the supermarket, you can be seen by more people, more often and for less cost than anything else out there. Good branding increases the value of your company and makes acquiring new customers easier. Get started today with branding your business at the one place everyone has to go... the Supermarket!

About the program: Take a look at this short video to easily learn about the Cartvertising shopping cart ad program.

(2:48 minutes)

Ad Sizes

Header

1/4 page ad size facing the shopper as you push the cart.

Front

Full-page ad size facing shoppers walking towards you.

How Ads Are Offered

Ads are offered in 20% increments of the carts. This means that your ad can appear on 20% of all the carts all the way up to 100% of the carts.

Directory & Front

20%

Front or Directory Side
20% Front Display Side
OR
20% Directory Side
40%

Front and Directory Side
20% Front Display Side
AND
20% Directory Side
60%

Front and Directory Side
40% Front Display Side
AND
20% Directory Side
80%

Front and Directory Side
40% Front Display Side
AND
40% Directory Side
100%

Front and Directory Side
60% Front Display Side
AND
40% Directory Side
200%

Front and Directory Side
100% Front Display Side
AND
100% Directory Side

Header

50%

Top Right Hand Side
Every other Cart
100%

Top Right Hand Side
Every Cart

Store Data

There are an average of ~25,000 residents who shop at this supermarket each week. It is the one place that people must go multiple times a week and shoppers are shopping 3-4 times a week for about 30-45 minutes each time. This is called forced exposure because you can't go anywhere in the store without running into a cart that is displaying your ad. Your ad will get seen on average of 15-25 times every time a shopper shops! There is a saying that "repetition is king in marketing" and our program certainly exemplifies this. We can put you in front of more people, for a longer period of time and at a lower cost than any other type of marketing near our price point.

Testimonials

Jose Adrian Casas - Farmers Insurance - Safeway

As an insurance agent, Cartvertising has been a good experience for me. All the years I've been in the insurance industry, I know the importance of getting yourself known with in the community. I have tried different methods of marketing like cold calling, mass mailing, leads and mass emails. Very few people saw my mailers and from my leads and cold calling, I'm just another telemarketer. Cartvertising helped increase my exposure within the community by posting my name, my face and what I do. With the ad on the shopping carts people I don't even know stop and say Hi to ask me if I'm the guy in the shopping carts ad. Or the kids that live near my home and play y with my son look at me like I'm a celebrity and say "Hey your dad is the guy on the shopping carts at Safeway". That tells me if they see it, then their parents see it too. They know I live in the neighborhood, they know I'm their Neighbor and that I'm one of them. I have to say, that my ad on Safeway's shopping carts has made an impact on my business. In addition to my other marketing methods, it makes it a lot easier for me to reach more people. Now when I make calls, I am able to hold a conversation because they have seen my ad before and there's a sense of familiarity.

Odest T. Riley - WLM Financial - Ralphs

Thank you for renewing WLM Financial for a second year with Cartvertising. We feel this is a highly effective method for getting our brand out in the community and keeping us top of mind. Both my partner and I grew up in this area. Branding in the supermarket has given us access to people who may not have known we have started a business. Our faces are recognized and old friends and acquaintances call us to find out what we're up to. Cartvertising has provided recognition from our peer group in the business community as well as the many local organizations we participate in.

Terry - Lacerda Chiropractic - Safeway

Cartvertising has been a great marketing tool for my business. People tell me all the time that they see me on the carts at Safeway and I’m only on 40% of carts too. It’s funny I get all kinds patients say "I didn’t buy the ice cream or cookies because you were watching me." So I get to influence my community to make healthier choices without even saying anything. Thanks Cartvertising for making my community healthier place to live.

Arthur P. Laos, DDS - Volterra Dental - Vons

Cartvertising has been a wonderful addition as one of our marketing tools. Many patient's comment on seeing the doctors face on the carts! They love it! The referral may not be a direct referral from "Cartvertising" but it helps with "top of mind" when used in conjunction with our other marketing pieces. New patients see the ad and it prompts them to call, while existing patients are reminded to call for an appointment. Cartvertising is also a great way to showcase our office to those new to the area. Dr. is the exclusive dentist on the carts, so once again the patients see him on the carts and then in all the other marketing pieces that are going out. We find that repetition is key. We look forward to a continued relationship with Cartvertising and encourage others to do the same for great new patients results!

David McBarron - Basic Document Services - Safeway

Cartvertising has had an incredible impact on my business and facial recognition. The advertising that you have helped me put together for my local Safeway's grocery stores both in Hayward and Castro Valley have made me a celebrity in my own area. I can only thank you. I will be contacting you so we can schedule an appointment with you to plan my future advertising at other locations. you have shown me that branding is the way to go, and I encourage any one else to partner up with you and Carvertising.

Gayle Probst - Gayle Probst - Re/Max - Ralphs

The Palos Verdes Peninsula is a highly competitive market and I recognize creating and maintaining name brand presence is essential to my success. I have been branded as the exclusive agent for real estate in both Ralphs and Pavilions in my area for over 16 years. I know that everyone in the area ends up in these stores on a regular basis and can’t help but see my name and face week in and week out. I am recognized, and this is rarely associated with the shopping carts. It’s subliminal, continuous branding and the exposure is tremendous. Familiarity creates trust. Even visitors from other areas are familiar with my brand, recognize my long term presence and expertise, and trust me with their listing or purchase. The most relevant feedback attesting to the impact of the Cartvertising branding program are the comments I receive. People say, “I see you everywhere!” even though I do very little area advertising other than the shopping carts. When I send a direct mail piece I can do it once rather than multiple times as it ties in with my already established cart branding campaign and I am readily recognized. When I send my newsletter, or place a sign in someone’s yard - once again – instant recognition! Morgan, you are wonderfully attentive to my needs and I appreciate the personal service you provide. My goal is to keep my name as the first thought for ‘successful realtor’ in my area. Cartvertising helps me achieve this.

Give Us A Call!

Please let us know if you have a strong interest in considering the Cartvertising shopping cart ad program and would like to discuss further.

Our programs run for 6 and 12 months and we do have limited space availability which tends to get taken quickly, so please be sure to get with us right away. We will put together some preferred pricing to see if we can earn your business.

We find that it is helpful if you can provide a 6 month or 12-month budget, because -- with that in mind -- we will try to get you a lot more for a lot less.